Elections M & M's

March 2011.

While the country wonders about the fate of political,
arrive in Italy Elections M & M's.

Good candidates,
to compare very different.

Or not?

Did you like? Do not be shy / to ... you're not alone / to ... really / a!

Blue: "I promise a million M & M's for you!"

Red: "The answer to the magna magna is me."

Yellow: "My political position? in the chair ... "

Green: "Boys, I will warm up the voters'

Orange: "What do you think of the crisis?! I have one now ... "

Project Coordination: Luca Bartoli
Copywriter Luca Bartoli, Luca Capece
Art Director: Luke Menozzi, Victor Perotti
Advertising Agency: Dlvbbdo
Client: Mars
Product: M & M's
Integrated communication project: TV Commercials , Guerilla , Ambient Media , Web , Sampling, PR, instore communication, competition ...

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